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Elon Musk’s Masterful 3D Chess Move with 'X.com'
While legacy media was reactive, Musk was playing 3D chess with the ‘everything app’ in-play from the beginning.
Matcha
July 24, 2023
Elon Musk’s Masterful 3D Chess Move with ‘X.com’
When Elon Musk first bought twitter, “RIP Twitter” was trending with a cultural trend to abandon ship.
'I'm quitting Twitter' is the new 'I'm moving to Canada'
— David MacLean (@GeordieStory) October 28, 2022
in protest of Elon Musk now owning Twitter i am pledging to make my tweets worse
— Aaron Rupar (@atrupar)
1:09 AM • Oct 28, 2022
While many focused on the micro and emotional, Musk was playing in an entirely different sphere.
While legacy media was reactive, Musk was playing 3D chess with the ‘everything app’ in-play.
From the beginning Musk toted the notion of modelling ‘WeChat’.
According to Wikipedia, WeChat is a Chinese, “instant messaging, social media, and mobile payment app”.
Twitter evolving from 140 character posts to an everything app is now in crystal clear full view amidst the news of x.com.
X is the future state of unlimited interactivity – centered in audio, video, messaging, payments/banking – creating a global marketplace for ideas, goods, services, and opportunities. Powered by AI, X will connect us all in ways we’re just beginning to imagine.
— Linda Yaccarino (@lindayacc)
8:33 PM • Jul 23, 2023
Think of a gas-powered Ford vs. a Tesla.
Ford is just a car. Tesla is enhanced, innovated, smart-travel.
Tesla vs. Ford
Musk is doing to ‘social media’ what he did to ‘cars’.
Centralizing and unifying media, finance and services into an everything app as ‘x.com’, is a much bigger idea than how most people saw Musk’s original intention to buy twitter.
My favorite part of this story, however, is how far back it goes.
This didn’t begin in Musk’s buying twitter in 2022.
It began in the 90’s.
The infatuation of @elonmusk with the name X.com goes way back. Here are some excerpts from my upcoming book, amazon.com/Elon-Musk-Walt…
"When his cousin Peter Rive visited in early 1999, he found Musk poring over books about the banking system. “I’m trying to… twitter.com/i/web/status/1…— Walter Isaacson (@WalterIsaacson)
9:33 PM • Jul 23, 2023
As I’m personally working inches out of my frustrating debt, trying to earn more to provide for my family, one take-away us clear from the wealthiest man alive’s latest move:
Think bigger.